Content of Teaching

Discovering insights to drive marketing actions




Strategic marketing management

Supply chain performance

Customer insights

Marketing research

Campaign management

Quantitative and qualitative data analysis

Media metrics and digital media

Forecasting and trend analysis

Pricing analytics

Database management

Social and interpersonal skills

Strategic management & business policy

Company consulting project

Consultancy skills

Consultancy models

For the complete list of courses see our Curriculum.

Fachhochschule Wiener Neustadt für Wirtschaft und Technik GmbH

Infocenter P: +43(0)2622/89 084-0 F: +43(0)2622/89 084-99

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