Professional refurbishment has already been implemented primarily for electrical appliances (e.g. mobile phones, laptops). Professional refurbishment is also of interest for office furniture, as although it is generally designed to serve for a long time, it is often discarded after a short period of use. The RefurMO project is therefore investigating which framework conditions are required for the professional refurbishment of office furniture to extend the product life cycle and conserve resources.
The market research industry has been undergoing a period of transformation for some time. In this qualitative research project, we will examine what kind of knowledge is generated in market research, how it is assessed and marketed, and how it circulates and is used within companies.
In the context of user experience (UX) and UX research, there are a number of research paradigms and concepts, which, with the exception of the supporting method of eye tracking, are mainly limited to traditional research methods, so that an additional integration of other measurement techniques to capture the objective measurement level such as facial expression analysis or the measurement of the psychophysiological level, for example in the form of heart rate variability, galvanic skin response and muscle activity, may offer alternative and/or additional possibilities to record mental strain and emotional stress reactions potentially way more sensitive than the traditionally used repertoire of methods. Therefore, using two exemplary scenarios, paradigms for recording UX or possible limitations in usability should be developed, which combine traditional methods of UX and usability research with psychophysiological methods, are tested for validity and practical suitability as part of master's theses and should then be used in the teaching context along with preparation of various teaching materials, for example in the form of short instructional videos; additionally, the aim is to cooperate with public institutions and offices and to present the paradigms developed and established in this way at relevant conferences.
In diesem qualitativen Forschungsprojekt wollen wir untersuchen, welche Bedeutung „Persönlichkeitsentwicklung“ für Studierende der FHWN hat und welche Praktiken sie betreiben.
Sensititve Questions are a problem for questionnaire research as well as for diagnostic assessments. In this project different types of sensitive questions are identified and the hypothesis is tested that sensitive questions can be identified via EDA measurement.